Reference Real Estate

Privacy Policy

Last updated: January 2025

1. Data Controller

Reference Real Estate, located in Playa del Carmen, Quintana Roo, Mexico, is responsible for the processing of your personal data in accordance with applicable Mexican data protection law (LFPDPPP) and international best practices.

Contact: info@referencerealestate.mx

2. Personal Data We Collect

We may collect the following personal data:

  • Full name
  • Email address
  • Phone number
  • Real estate preferences and requirements
  • Browsing data (cookies, IP address, device information)

We do not collect sensitive personal data.

3. Purposes of Processing

Primary purposes

  • Responding to property inquiries
  • Sending information about properties matching your interests
  • Managing property purchase or rental processes
  • Following up on real estate leads and inquiries

Secondary purposes

  • Sending updates about new properties and market trends
  • Website usage analytics and statistics

You may opt out of secondary purposes by emailing info@referencerealestate.mx.

4. Data Sharing

Your data may be shared with EasyBroker S.A. de C.V., our real estate management platform, solely to fulfill the primary purposes stated in this policy.

We do not sell or share your data with third parties for their own commercial purposes.

5. Cookies and Tracking Technologies

This site uses cookies and similar technologies to improve user experience and analyze web traffic (Google Analytics 4). We also use the Facebook Pixel to measure advertising effectiveness.

You can disable cookies through your browser settings.

6. Your Rights

You have the right to Access, Rectify, Cancel, and Object to the processing of your personal data. To exercise these rights, send a request to:

We will respond within 20 business days.

7. Changes to This Policy

We reserve the right to modify this privacy policy. Any changes will be published on this website with the corresponding update date.